Understanding how to create a logo can be useful. Surely it is if you are about to start a new business, if you are digitizing a business, or if you want to take care of your branding.
Today the logo is the symbol that represents the identity of a company or a freelancer.
Thanks to the logo, a brand can enter the imagination of people to the point of being recognized as unique and unmistakable among thousands of competitors.
If a logo hits attention and is recognizable, it helps to strengthen the brand identity and to differentiate the company in the mind of the customers. To create your logo, you don’t need to spend a fortune; on the contrary, in many cases, you can create a free professional logo: below we’ll explain how to do it.
Rules for creating a logo
There are no definite rules on how to create a logo. You can choose to create a logo using online tools, a vector logo using professional programs, you can create logos for social networks, design logos. None of these choices is wrong, and you need to understand which one is best suited to the needs of your business. Indeed, the goal of a professional logo is to ensure that the company it represents is immediately recognizable and distinguishable from its competitors.
How you can design your logo?
Draw a logo by hand
If you were to be kidnapped by the inspiration, and if at that moment you had only paper, pen and inkwell available, don’t worry. Draw well and express all your creativity: it is not essential to create a computer logo.
How to draw a logo by hand? This depends on your imagination.
Create a Digital logo
If you have basic graphic skills, you can try your hand at a digital design of your logo. Choosing graphics programs to create logos, between professional and non-professional ones, which we will show in the following paragraph.
Create a vector logo
How to create a vector logo? Some graphics programs allow you to create a logo that has the .svg extension, such as Photoshop, Illustrator, Autocad, Corel draw. Unfortunately, it is difficult to get free vector images. What you can do is download free trial versions of professional programs.
How to create a logo for free: programs available online.
If at the moment you can’t budget spending on Adobe program licenses, don’t worry, there is always an alternative solution. In fact, there is software that allows you to create a logo without using either photoshop or illustrator. You can create a custom logo using free online tools such as:
- Logotype maker
DesignEvo is a free online program to develop professional logos. It has more than 10,000 templates that you can use to create an amazing and unique logo in a few minutes. You can access millions of professionally designed icons and more than 100 stylish fonts.
The design creator DesignEvo is free and easy to use. No download or registration is required, but you can also download your file in JPEG and PNG formats.
The designs of this logo factory are truly extraordinary, they look very professional and you can combine and create impressive arts with a couple of clicks.
In the paid version, you have the best options to use your project in JPEG, PNG, SVG and PDF with high-quality resolution. I recommend this version, at the moment they find a special price and with a single payment you will have this fantastic tool for life.
Logotype creator is a tool that allows you to create logos for free: to use it make a free registration or log in with the Facebook social profile. With this tool, you can start with a primary icon and change its colours, dimensions, shadows and transparencies. The editor of this tool is straightforward to use and allows you to intervene also on different layers of the image and on the text. Also, you can add clipart. In short, you can customize your logo as you like. When you are finishing your work, you can save it on your PC in jpeg or png formats.